In this session, marketing professional Paul McGarrity, Octave Digital examines the fundamentals of successful marketing and how legal professionals can stand out effectively online and across social media. The session will use case studies and best practice examples to showcase how legal professionals can:
• Create a winning website presence;
• Use social media to network and gain influence online;
• Raise the visibility of the business across search engines and social media;
• Protect reputations online.